ABM Program Success

Flexera Launches Global Intent-based Ads Generating $5M in Pipeline

In the last couple of years, the revenue team at Flexera has made a concerted effort to narrow its target account list, focus its resources, and acquire the technology necessary to carry out highly-targeted, account-based campaigns. That’s how Triblio came to partner with Flexera. “We were looking for a vendor that would be a true partner with a stellar customer success team and a vision to continually innovate. In Triblio, we feel we’ve found that,” says Laura Wille, Manager of Global Demand Generation at Flexera.

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Watch our interview with Flexera or read its customer story to learn how the marketing team at Flexera:
  • Scales intent-based ABM advertising
  • Targets dynamic audiences, armed with 
account visibility
  • Delivers MQAs and pipeline impact
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